Selected Work

Investment platforms, FinTech growth, and financial education that drives results

Wealthyhood · FinTech

Building Greece's First FinTech Video Studio

Apr 2024 - Present

Spearheaded comprehensive SEO strategy and built in-house video production studio for Greek investment platform. Created 200+ compliant investment guides and 100+ educational videos while ensuring full MiFID II compliance. Achieved 180% organic traffic increase in 12 months while generating 500K+ views across platforms.

180%
Organic Growth
500K+
Video Views
200+
Investment Guides
100%
MiFID II Compliant
FinTech SEO Video Production Financial Education MiFID II Compliance Content Strategy
Stasher · Travel Tech

Transforming SEO Into Primary Revenue Driver

Sep 2018 - Sep 2023

Orchestrated complete SEO transformation from London startup to global leader. Built and led cross-functional content team. Scaled organic traffic 10x over five years, reaching 85K monthly visitors and 53.8K ranked keywords. Positioned SEO as most profitable channel, contributing 50-60% of total company revenue.

10×
Traffic Growth
60%
of Revenue
85K
Monthly Visitors
53.8K
Keywords Ranked
SEO Strategy Team Leadership Content Marketing Technical SEO Link Building
Industrial Hemp Farms · Cannabis

Pioneering Cannabis Industry SEO

Sep 2019 - Aug 2021

Developed expert SEO content strategies for emerging hemp industry during critical growth phase. Created authoritative content for both B2B and B2C channels. Enhanced market penetration through targeted link-building campaigns and strategic content positioning across multiple platforms.

B2B+B2C
Dual Strategy
Expert
Authority Content
Strategic
Link Building
Industry
Pioneer
Niche SEO Content Strategy Link Building B2B Marketing
Personal Ventures · Multiple Exits

Building & Scaling Digital Assets

2017 - Present

Built and successfully exited Luggage Storage London. Founded Weed Copywriter during cannabis industry boom. Launched NYC Informer content empire with multiple revenue streams. Demonstrated ability to identify opportunities, build sustainable businesses, and execute successful exits.

3
Businesses Built
1
Successful Exit
Multiple
Revenue Streams
Operating
Ongoing Assets
Entrepreneurship Business Exit Portfolio Management Revenue Generation

Featured Publications

The Guardian

Interrail Beginner's Guide

Comprehensive guide for first-time Interrail travelers covering booking strategies, reservations, and European rail travel essentials.

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The Guardian

Greece Stock Market Analysis

Financial reporting on Greek stock market dynamics during the 2015 financial crisis reopening.

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Culture Trip

Athens Travel & Lifestyle

Contributing writer focusing on Athens' travel and lifestyle scene, bringing local expertise to international audiences.

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Intrepid Travel

Thessaloniki Travel Guide

Comprehensive destination guide showcasing Greece's second city for adventure travel company.

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The Cannigma

Cannabis Industry Content

Specialized SEO content for medical cannabis industry, establishing authority in emerging market.

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Invest Monitoring

Financial Blog Strategy

Strategic blog content development for investment monitoring platform targeting key financial topics.

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